Saturday, June 21, 2014

HP 7 VoiceTab use the code name of Bali

Hewlett Packard (HP) has launched a smart phone products, phablet with the code name HP 7 VoiceTab in Nusa Dua, Bali. Interestingly, HP's flagship phablet are named according to the first place of its release, "Bali."

Reasons for using the name of Bali, that HP would like to give a personal feel of the products, to customers in Indonesia. HP 7 VoiceTab made through market research according to the needs of Indonesian consumers. so HP 7 VoiceTab reflect most of the people of Indonesia.

Bali is considered to represent Indonesia with beautiful nature and culture. While in Indonesia, the device has the code name "Bali," but in the international market, the device was still called by the name of HP 7 VoiceTab.

HP 7 VoiceTab claimed by HP as a result of research that has been done by HP Indonesia. According to HP, consumers in Indonesia requires a device with the right size and easy to carry anywhere, connectivity and value for money.

The three main reasons that are made by HP as a strategy to enter the mobile market in Indonesia.